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August 27, 2009 - Microsoft announced that it will drop the price of an Xbox 360 Elite game console by $100 effective August 28, 2009, now priced at just $299.99 estimated retail price in the United States.

On top of that, the Xbox 360 Pro console will now be priced at $249.99, reflecting a price reduction of $50, while supplies last. Starting at just $199.99 for the Xbox 360 Arcade console, Xbox 360.

"With the holiday season right around the corner, it's already time to start looking for entertainment and gifts that everyone will enjoy, if you're looking for deep experiences that don't require deep pockets, now is the time to purchase an Xbox 360 said Shane Kim (corporate vice president of strategy and business development for the Interactive Entertainment Business at Microsoft Corp).

The announcement comes hot on the heels of Sony announcing a price drop for the PlayStation 3, which will retail at 299.99 USD and comes in tandem with the introduction of the PS3 Slim.


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